Matthew A. Hawkins is available for creative design in all things media.

PHONE: 604.316.4404 EMAIL: matt@filmads.ca

My Family is Cool

I am seriously pumped about being a family man.

Sure there are days when you want to smack your head, but 99% of the time I am in love with the people I walk through life with. They are amazing.

We took our boys out to see Toy Story 3 and got to make the premiere day (even though just in Mission) for Despicable Me. Both movies we had been waiting to go see since their trailer releases. That said, before the movies Cineplex had a contest displayed on their big screen about the Ford Flex (of which I’d love to own one, one day), Cineplex and families.

The contest details… simple. Tell us why you’re family is cool.
Aside from what we mentioned in the video below, my family is amazing because they love me no matter what. I’m safe to fail, to try new things. I’m safe to be me, even if it’s completely off center and down right strange. I love going home, even if I’ve been gone an hour, because it means hugs and kisses from them all. It’s simple amazing to have a family like this. I know just how fortunate I really am. I love having the family I do.

So here it is, in 60 seconds, why my family is cool:

If you haven’t checked it out before, you should really check out SilverScreen Tots. It’s all about families and you!

Scooby Doo Lessons

My oldest son has been quite impressed with What’s New Scooby Doo. Having grown up watching the original, I’ve been happy to watch the new version of Scooby Doo, complete with music from Simple Plan and even Smashmouth making an appearance in an episode as well. I enjoy an episode or two. It follows the same classic plot of the originals, but with much needed updates in animation, excitement and fun.

All that said, I think there are some good lessons we can learn from Scooby Doo:
1) It’s always a good time to eat (thank you Shaggy & Scooby Doo).
2) We’re all willing to do something, even if it’s scary, if the reward is big enough (perhaps 2 Scooby Snacks?).
3) Working together, even when working apart physically, can actually be quite effective. (thank you Freddie for getting us to split up and look for clues).
4) What we think is big and scary, most often is a much simpler problem. Step back and take some time to tackle and trap it. (Usually the second person you meet will be the culprit in the end).

On a side note, I’m always impressed with how the Mystery Gang always have time to travel the world and goof off, but none of them seem to work. How do they do that?

Have a great day and SCOOBY DOOBY DOO!!!

Matthew A. Hawkins

BP Salmon Arm

As my friend Geoff Heith wrote on Twitter, “{Went to} the arm of salmon getting ready to film at BP … Not the oil spill one the Pizza one” We got to head out on a gorgeous summer day for a one day road trip to the arm of the salmon (as Geoff also said, “going to a place named after a piece of anatomy a Salmon doesn’t have.”)

About two months ago I signed up Boston Pizza to advertise in the theatre in Salmon Arm and we had to push back our film dates a couple of times. It was great to come in on a hot summer day, film some fun footage and then go for a swim in the Shuswap Lake. We really live in an amazing province. I am more amazed by where we live everytime I get to go out there and explore. So get out there.

Here’s the ad we shot for BP. We shot on the 7D with shots on a tripod, glidetrack and freehand. It was a lot of fun and I think it turned out great.

Check it out:

The Art of Interaction

My father in law is amazing for this. He’s really an artist with it.
He’ll enter a room of complete strangers and by the end of the event will usually know everyone and an interesting thing about each of them.

“Find something on them that you can question” was his first tip for me. Find something that’s unique, for instance a logo, sports crest, wording, an iPhone and then start asking questions.

“Ask questions that they can’t respond yes or no to” was his second tip. Ask questions that lead into other questions, get them talking and feeling comfortable.

“If that fails, that ask them questions about themselves” was his third and last tip. Pop in law had a great point. Everybody loves to talk about themselves. People will share where they work, what they do, how long they’ve lived there, etc.

I had an open house party I was attending last week for the Royal Theatre in Trail. I wanted to bring someone with me for the drive, so my father in law came along. He doesn’t know much about the theatre advertising business, but that didn’t stop him from coming to the open house and getting to know everyone. He should have been the sales guy that day.He knew everyone by the time we left and actually had previous connections with one fellow who attended that day… small world.

How do you interact with people?
I know for me, if it’s business related I can jump in no problem, but if it’s a social gathering I tend to hold back or stick with a close few… odd I know.
Have you ever considered that interacting with people is actually an art and that it takes time to develop?

Cheers,
Matthew A. Hawkins

Vote For Cheryl & Nala

So if you’re a long time reader, you know my fascination with A) getting you to vote for my videos; B) talking about Currency Marketing.

So here’s what you need to do, watch the video below and then go to this link and vote on the right. Remember vote for Cheryl & Nala!

I know how tough these contests can be to win so make sure you share it with all you love and tell them to vote too!!!

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