FilmAds had the awesome opportunity to team up with the Beacon Theatre in Burns Lake BC just over a year ago.
The Beacon Theatre is one of two theatres FilmAds works with that is actually owned and run by a non-profit organization. That means all profits go back into the community and the theatre. They’re really doing some awesome work.
Well if you’re from BC you may have heard that recently a mill in Burns Lake had a big fire and explosion, leaving part of the mill in wreckage and a number of the employees injured or in critical condition. This has left a lasting impression on the community and local economy.
To help support local businesses and promote people to shop locally, we’re starting up a great chance for businesses to get on screen at the Beacon.
We’re offering our motion graphic ad creation for $100 (savings of $150) AND our monthly airtime is ONLY $100 a month (minimum 3 months).
You’re not going to find a deal quite this good anywhere.
Advertisers get to show off their ad 2-3 times before EVERY movie and get to key in on a very attentive, captive audience.
If you or someone you know wants to get a local business on screen in Burns Lake, please email matt @ filmads.ca
Just last week I had the chance to put together a fun promo for FilmAds.ca
One of the things I have shied away from putting on any of the 23 screens (12 theatres) we run pre-show entertainment and ads for, is my face. It’s not that I’m scared of being on camera, or that I think I will scare away any potential clients. It’s just that I haven’t felt I should be on those screens. It makes sense to me.
I wanted to put together a fun little ad that we could play in the pre-show to highlight FilmAds a little bit more. I really want it to show off the power of the silver screen in some of the smaller communities we work in, such as Trail, Golden, Terrace and High Prairie (plus more!;) So this is what we came up with:
We also put together a fun little ‘Behind The Scenes’ video, filmed by the awesome Jillian Fraser from Simple Solutions. (Be sure to check out the work she offers as a virtual assistant… she is a life saver for admin & office work I tell you!).
One time, a long time ago, or so it seems… I lived across the street from one of the Fraser Valley’s best fishing guides. At the time I wasn’t into fishing, didn’t have any interest for it or anything else like that. I knew our neighbours, but my wife knew his wife a little bit and they’d chat and that was that.
Well this past June I decided to take on fishing for a couple of different reasons:
1) Eventually teach my kids to fish when they get older. They’ve already each caught their own fish and I’m hoping this summer they’ll catch a few more.
2) Learn something new and something out of my area of expertise
3) Just get outside
4) Fill some of my free time
I contacted our old neighbour about buying some tackle (jigs and spinners) because I had heard how popular their stuff was, which I love by the way, and then started to think about combining two things I love to do: film and fish. I followed up our conversation about tackle with the idea of doing a promo video they could use to showcase online for potential web customers. We’ve had a chance to sit down and it’s looking like it will develop into a lot more than just that, but in the time being they’ll be filming some of their own content and using the intro video I created below:
BentRods is an excellent fishing guide and they are also incredible hosts. So be sure to check out their site and if you’re looking for fishing trips, these are the guys to contact.
2011 was a bit of a let down in terms of box office sales.
I know there was a lot of anticipation for some great releases, but short from Twilight or Harry Potter, the box offices were far from sizzling.
2012 is looking much better. At least for the box office.
This year will be riddled with sequels or prequels and from my own personal opinion I’m screaming for Hollywood to create more original material like Super 8, Drive or Midnight in Paris.
Great box office anticipation is excellent news for advertisers – the more people coming through the box office, means more impressions.
It’s a great idea to look at setting some of your budget aside in 2012 for some great ad space – www.filmads.ca
So here’s a few of the trailer for what I think will do really well in the box office for 2012.
There were a number of things that made it so. I wanted to recap a few of the things that stuck out the most to me.
1. Cineplex Media & FilmAds
In April I was able to see a 6 month conversation and a 1 year idea come to fruition. FilmAds officially signed a partnership with Cinplex Media. The deal has opened tremendous doors for the 12 theatres that I work with. I’m very excited for each of the theatres I work with and the new theatres we’ll be signing up in 2012.
2. Fringe
Last December my friend Jason and I came up with the crazy idea to meet John Noble (Walter Bishop on Fox’s Fringe) and we started to go out and visit the Fringe film sets. You can also check out how we met Joshua Jackson and others here.
3. Dan Murphy Interview
Aside from some technical issues that were completely my fault. I had a lot of fun interviewing Dan Murphy of Sportsnet (all because I asked him if he’d be up for it through Twitter)
My friend Geoff Heith filmed the interview and afterwards we figured we’d head over to Rogers Arena and see if we could watch the Canucks practice… which we actually got to do.
4. Brent Butt Interview
After I got to meet cast members from Fringe, I moved on to a new fun project: trying to film a Canadian comedian legend… Brent Butt. It all started with a few twitter questions and then a blog post. Brent responded on Twitter saying he’d do the interview once he got enough Twitter followers… which over time he finally got. Thus the interview (with another technical glitch that I’ve learned never to make again)
5. The Valley Votes Interviews
For the municipal election in the Chilliwack area (Hope, Agassiz, Harrison & Chilliwack) I was asked by the Valley Votes team (run by the Chilliwack and District Real Estate Board) to interview candidates about important and pertinent things in the Chilliwack area. It was a great chance for me to sit down with influential people in the community and hear them out and share a bit about me as well. You can see all the interviews here.
6. 1Day Design
I get to work with a number small businesses all across BC and Alberta. With the way the economy has been going it’s proven tough for small businesses to do much in terms of marketing. Since I run a medium for businesses to market themselves, I wanted to give a simple option to get great advertising tools from – enter 1Day Design. As the 1Day Design site says “1Day Design is a service that is offered once a month. 1Day a month we create you a new website, logo, video or more. 1Day we design work for you at 1Price.”
The other side of 1Day Design is we give 50% of the money raised to charity. So far, we’ve given over $200 to charity and we’ve only been running for 2 months. It’s a start to something great!
7. Witness for the Prosecution
On my list for things to do for a while, was to have a role in a play. My actual goal was just to audition, but I guess I was good enough to play the part. Thanks to my friend and colleague Janet Carroll (the director) I was able to take on 3 roles (1 non-speaking) in the play “Witness for the Prosecution” by Agatha Christie. My main role was Thomas Clegg, a stuttering Englishman, nervous as anything because he’s taking the stand in court and he never does well with it. I thoroughly enjoyed the whole process and hope to do it again in the future.
8. Currency Marketing and The Living Young & Free Show
If you’ve ever spent any time on my blog, then you know I’ve spoken about Currency Marketing and LYFS. I have tried for a number of years to find a spot on their team. I really like the work they do and the people that work there. So in the spring of this year, I signed up for contract work with the Currency team and it’s been so much fun to work with them. A lot of what I do is literally behind the scenes. You wouldn’t really know what I’m doing unless I told you but a lot of what I do is film, direct and edit the Living Young Free Show (which is a bi-weekly show we produce) and I do a lot of coding/application entries for all their contests and spokespeople application entries. It can get really crazy, but is a lot fun… just check out their Christmas video we did:
9. My Family
After 2010 and the craziness and ups and downs we went through then, 2011 was a year of incredible time together. We got to go on a great 3 week road trip in the summer, in which we visited Salmon Arm, Nelson, Trail, Red Deer, Edmonton, Valemount and more (all while visiting some awesome friends, family and theatres!!!). We were also able to go to other great places through the year like Seattle, a weekend in the west end of Vancouver, a week at a beach house in Parksville (thanks to a special friend for letting use the last two places!) and camping in the Shuswap. It was a year for us to spend great time together, build new memories and start getting an idea of what the future is going to look like for us.
To all my blog readers, thanks for checking in and occasionally commenting. If anything, I do this blog for myself, but I love that you stop by and check out what’s happening.
Cheers,
Matthew A. Hawkins
FilmAds had the awesome opportunity to team up with the Beacon Theatre in Burns Lake BC just over a year ago.
One time, a long time ago, or so it seems… I lived across the street from one of the Fraser Valley’s best fishing guides. At the time I wasn’t into fishing, didn’t have any interest for it or anything else like that. I knew our neighbours, but my wife knew his wife a little bit and they’d chat and that was that.
2011 was a bit of a let down in terms of box office sales.
